Interview Han van den Born (former Partner KCAP) in 'Inside Rotterdam Magazine':
Over the years, KCAP has become known as a firm specialising in sustainable urban regenerations. Van den Born elaborates: “We interpret ‘sustainable’ not purely in terms of energy efficiency or the use of healthy materials. It is about social sustainability as well. We are about creating urban environments where people want to live long-term, with a mix of functions that creates liveliness day and night. As a resident of the Red Apple, I am surprised by the sense of community we have here: we organise barbecues, take care of each other’s pets and now we’ve saved up money to transform the lobby into a meeting space with Wi-Fi and coffee. On the other hand, city dwelling still offers a sense of anonymity. I think that appeals to a lot of people.”
"We convinced our client that unobstructed vistas were the main selling point and used an insanely high percentage of glass panes. At the time of construction, a cheaper, better type of solar glass became available, allowing us to create floor to ceiling panes. It also kept the construction budget within limits, which made apartments affordable for middle-income households. For an architect, it is quite simple to design a tower for millionaires, but that does not interest me much. Here at the Red Apple, we created a flexible floor plan with smaller and larger units, making it possible to live on 75 m2 or to combine multiple units for a more spacious flat. This resulted in an interesting mix of residents, from young professionals and empty nesters to expats. It’s interesting to see that expats are more used to apartment living, even when they start families.